Hit the road is a  a new project, where LRD is taking care of all of the design aspects. From product design to art direction and R&D, it is about bringing up a new  high-performance luxury house where   avant-garde design converges with  Italian Motor Valley engineering tradition. We use advanced material science to craft ultra-exclusive lifestyle objects for those who demand more than just aesthetics. 
A new,  flagship weekend bag  is the essential, missing link we envisioned, a piece that defines the brand’s DNA and sets its trajectory. It is more than a product; it is a statement. With it, we are  carving out a space where few have dared to speak, and where we intend to lead.